Home / SEO To Do List

Critical Alerts

CRITICAL: Canonical Domain NOT set

Multiple versions of the url may be accessible to Google and may cause duplicate content issues. Ensure all domain redirects are in place and set up correctly.
For example - we found [www] and [non-www] versions of the url.

Domain Response Code
http://www.tmaksportswear.com 200
http://tmaksportswear.com 200

CRITICAL: Unexpected Canonical Link Mis-match

It is best to be exact as possible when directing Googlebot. We expected to find the canonical link element. 'http://www.tmaksportswear.com' | We Found: 'https://www.tmaksportswear.com/'

CRITICAL: Schema Markup Missing

Add relevant Schema.org information to your website footer to unlock rich snippets in search engine results pages.

See our example on the Hobo site - http://www.hobo-web.co.uk/rich-snippet-example/

CRITICAL: Review Page Quality Signals

Review potential page quality signals highlighted in the AUDIT tab of this report. It is INCREDIBLY IMPORTANT to pay attention to obvious business quality and user experience signals that Google can detect on any page. Google specifically asks 'Would you be comfortable giving your credit card information to this site?' The more information you give to customers (and Google manual raters) to prove you are a real and reputable business, the better. It is also IMPERATIVE that your business details on Google Plus / My Business MATCH exactly the information you have on your website. The easiest way to do this is to add a functional footer to your website (ideally with Schema Markup). NOTE:A useful FOOTER is an example of 'HIGH QUALITY SUPPLEMENTARY CONTENT': An example of 'supplementary' content is 'navigation links which allow users to visit other parts of the website' and 'footers' and 'headers'
REF:
http://www.hobo-web.co.uk/google-panda-making-high-quality-websites-in-2015/
http://www.hobo-web.co.uk/rich-snippet-example/

CRITICAL: Review Privacy Policy Declaration

If you are operating a website and require users to register in order to use your website or you are simply using Google analytics on your website then you are collecting and processing personal data. Under the Data Protection Act 1998, if you collect, store or process personal data you must provide specific information to the persons whose personal data you are using. This information is usually provided to users in a privacy policy which should be published on your website
REF:
http://www.bodlelaw.com/e-commerce/privacy-policy-basics-for-your-website

CRITICAL: Primary Keyphrase NOT Found in Page Title Element

Primary Keyphrase NOT FOUND in Page Title Element

PARTIAL SEO AUDIT

 

This is a partial seo audit of your page. This free report is designed to give you, just a taste, of a full Hobo SEO AUDIT, which you can upgrade to at any time, and receive within 5 working days.
We hope you find it useful!

 

  • Primary Keyphrase

    Making a page relevant to Google is an incredibly important aspect of SEO. We analysed the page to see if key phrases featured prominently in important elements of the page, like Page Title, Page Text, File Path and ALT text. We also ran a few best practice checks to keep you on the right side of Google

  • badPossible keyword stuffing detected in page text content for your primary keyphrase. | Keywords Found: (16)
  • goodThe primary keyphrase occurrence is around: (1.48%)
  • goodNo keyword stuffing detected in links on this page for your primary keyphrase.
  • badThe primary keyword phrase "dress" IS NOT in the Page Title.
  • goodThe primary keyword phrase "dress" IS in text on the page.
  • goodThe primary keyword phrase "dress" IS repeated a few times on the page.
  • goodThe primary keyword phrase "dress" IS in ALT text. (3)
  • goodThe primary keyword phrase "dress" IS in the Meta Description.
  • goodThe primary keyword phrase "dress" IS NOT present in Meta Keywords.
  • goodThe primary keyword phrase "dress" IS NOT repeated in the Page Title Element.
  • Secondary Keyphrase

  • goodNo keyword stuffing detected in page text content for your secondary keyphrase.
  • goodThe secondary keyphrase occurrence is around: (0.25%)
  • goodNo keyword stuffing detected in links on this page for your secondary keyphrase.
  • badThe secondary keyword phrase "travel" IS NOT in the Page Title.
  • goodThe secondary keyword phrase "travel" IS in text on the page.
  • oopsThe secondary keyword phrase "travel" IS NOT in ALT text.
  • oopsThe secondary keyword phrase "travel" IS NOT in the Meta Description.
  • goodThe secondary keyword phrase "travel" IS NOT present in Meta Keywords.
  • goodThe secondary keyword phrase "travel" IS NOT repeated in the Page Title Element.
  • Technical Checks


    We analysed the page to test it against some of the most important Google Webmaster Guidelines and other best practices based on our own extensive experience.
    It's best to follow these guidelines, and err on the safe side of any optimisation efforts.
  • goodThe robots.txt file IS valid.
  • goodWe DID NOT find any .JS files blocked by robots in "Robot.txt"
  • goodWe DID NOT find any .CSS files blocked by robots in "Robot.txt"
  • goodStandard XML sitemap FOUND.
  • oopsWe Found: ( com ) as your domain extension.
  • oopsWe detected Authorship markup. (Deprecated)
  • oopsWe did NOT detect any Publisher markup.
  • goodNo Broken links found.
  • oopsThere are NO H1's.
  • oopsWe detected multiple instances of Primary key phrase in Headers.
  • oops( 4 ) Primary key phrase found in ( 5 ) H2's.
  • oops( 2 ) Primary key phrase found in ( 5 ) H3's.
  • goodURL Character count looks good.
  • goodGoogle CAN index this page if it wants to.
  • goodRobots meta tags DO NOT exclude indexing of the page.
  • oopsThe preferred canonical domain redirect IS NOT in place.
  • goodCanonical Link Element found.
  • oopsBest practices NOT followed with Canonical Link Element.
  • goodThere is only one Page Title Element.
  • oopsPage Title is under-utilised.
  • goodWe did NOT detect any obvious evidence of a compromised or hacked page.
  • goodWe did not detect any Keyword Meta Tags on the page.
  • goodWe detected a Meta Description on this page.
  • goodWe FOUND Google Analytics on this page.
  • oopsNOT using "https://".
  • User Experience

    If you have an optimised platform on which to publish it, high-quality content is the number 1 user experience area to focus on across most websites.

    Content quality is also the number one area to focus on if you are to avoid Google Panda demotion. Panda, we have been told, is part of Google's core site quality rating algorithms in 2016.
    Read more: http://www.hobo-web.co.uk/how-to-write-seo-friendly-website-content-for-google/


    We also analysed other aspects of your site and page optimisation, to look for opportunities to improve the page even further.
  • goodWe DID NOT find any potential instances of outdated content that needs manually reviewed.
  • oopsThere IS LIMITED text content in primary content on this page. ( 405 )
  • goodWe found ( 45 ) links on this page.
  • goodThe page downloads fast enough.
  • oopsWe detected a long Meta Description.
  • goodWe did NOT detect a long Page Title element. ( 32 )
  • goodWe did NOT find spammy or adult related words on this page.
  • goodBest Practices ARE followed on document 404 Error handling.
  • goodWe detected a link to your CONTACT page.
  • oopsWe did NOT detect a link to your SITEMAP page.
  • oopsWe did NOT detect a link to your PRIVACY page.
  • oopsThis page DOES NOT appear to have many shares on Facebook.
  • oopsThis page DOES NOT appear to have any plusOne's on Google+.
  • goodLink to Facebook detected..
  • oopsLink to Twitter NOT detected.
  • oopsLink to Google+ NOT detected.
  • oopsLink to LinkedIn NOT detected.
  • goodWe Found "Copyright Notice"
  • oopsWe DID NOT find potential "date modification date"
  • oopsWe DID NOT find any obvious link to "Terms & Conditions"
  • oopsWe DID NOT find any "Back To Top" link
  • oopsWe DID NOT find any "mailto:" link
  • oopsWe DID NOT find any obvious "Business Time" in (a.m or p.m) format.
  • oopsWe DID NOT find any obvious business days.
  • oopsWe DID NOT find any obvious "About us" link.
  • oopsWe DID NOT find any obvious "Company Registration Details" on the page.
  • goodWe Found this years date "(2016)".
  • Schema Organization Attribute Checks


    Many applications, especially search engines, can benefit greatly from direct access to this structured data. On-page markup enables search engines to understand the information on web pages and provide richer search results in order to make it easier for users to find relevant information on the web.
  • oopsWe DID NOT find any reference to itemprop element on the page.

Page Speed / Usability

We Analysed the time it took to download your page, both in desktop & mobile view.

Desktop

SPEED
91

Mobile

SPEED
67

USABILITY
99


Minor Issues: Address Desktop Render Speed.

Moderate Issues: Mobile Desktop Render Speed.

Minor Issues: Mobile Useability Issues.

See here for links to mobile testing resources and information about Google's April 2015 Mobile update.

To Do

  • badReview: how many times the primary keyphrase 'dress' is repeated on this page.
  • oopsAdd: primary keyword phrase 'dress' in the Page Title.
  • oopsReview: how many times the primary keyphrase 'dress' is repeated in Headers.
  • oopsAdd: the secondary keyword phrase 'travel' to Page Title.
  • oopsFix: Consider adding a canonical tag.
  • oopsChoose a preferred domain and redirect one to the other.
  • oopsConsider: adding at least (8) more keywords to this Page Title Element.
  • oopsCheck: Meta Description length and make sure SERP snippet forms a clear call to action.
  • oopsConsider: improving this page and sharing it on Facebook to your followers.
  • oopsConsider: improving this page and sharing it on Google+
  • oopsConsider: adding a link to your Twitter page.
  • oopsConsider: adding a link to your Google+ page.
  • oopsConsider: adding a link to your linkedIn page.
  • oopsConsider: employing Publisher markup
  • oopsReview: preferred domain for this website in Google Webmaster Tools, We Found: ( com ) as your domain extension
  • oopsReview: HTML Sitemap accessibility and usage.
  • oopsReview: Privacy Policy accessibility and usage..
  • oopsReview: Meta Keywords tag usage.
  • oopsConsider: adding Organisation Schema Markup to the page.

Technical Report

Scan for: http://www.tmaksportswear.com
Hostname: tmaksportswear.com Server Type: Date: Fri, 02 Dec 2016 20:35:26 GMT
IP Address: 23.227.38.32 Application Type: Content-Type: text/html
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Response Code

HTTP Response Code: [200 OK]

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Page Title Element Analysis

We analysed the current page title element to determine how well formed it currently is and how it could be improved.

Page Title:   TMak Sportswear | TMak Sportswear

read more | read more | read more

Page Title Element Character Count

We looked at how many characters made up the current page title:

Characters in Page Title ( 32 )

We detected ( 32 ) characters in this page title.

read more


Keyphrase Occurrence in Page Title

We looked to see if the primary/secondary keyphrase was present in the current page title element

Primary Keyphrase

There was no instances of this keyphrase found in the Page title.

Common Separators

We looked to see if the current Page Title element contained common seperators:

We found common separators in your title element.
Be aware that Google may use these (and other natural breaks) to alter your page title element in serp snippets.

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Page Text & Keyword Analysis

Google SEO: How Many Words & Keywords?

We found (16) instances of the Primary keyword in (405) words in natural text elements, tags and attributes (excluding page title and ALT text) search engines use to rank pages
"Possible Keyword Stuffing"

We found (2) instances of the Secondary keyword in (405) words in natural text elements, tags and attributes (excluding page title and ALT text) search engines use to rank pages.

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Page Text

We scrapped all the relevant text we could from the page.

  • [] = we found a link with no anchor text
  • [text in here] = we found a link with anchor text
Free Shipping • Made in USA • Pre-Sale Prices until Dec 13th • Buy Now and Get $10 off for a friend [ ] [ Home ] [ Shop dresses ] [ About TMak ] [ Blog ] [ Find ] [ Contact ] [ 0 ] [] [ ] [ Home ] [ Shop dresses ] [ About TMak ] [ Blog ] [ Find ] [ Contact ] [My Account] [Facebook] [Pinterest] [Instagram] [Youtube] [] [] Introducing the Athletic dress Revolution with the Apres Sport dress Collection. Made in USA. Free shipping [ SHOP NOW ] Apres Sport dresses for life after the workout. Made in USA. Free shipping [ SHOP NOW ] The Podium dress Go from the playing field to the rest of your life in one easy, no stopping transition. Made in USA. Free shipping [ SHOP NOW ] We are offering pre-sales to launch our brand! We need to reach a minimum order of each style to keep our production here in the San Francisco Bay Area. With your help we can do it! Choose from three styles and enjoy the dress revolution! [ SEE OUR STYLES ] Taking Pre Orders for Après Sport dresses Now The Aprés Sport dress is meant to go from the playing field to the rest of your life in one easy, no stopping transition. Who wants to stop celebrating to go home and change? Enjoy that finish line beverage or podium spot in feminine, sporty style. On the plane, on a train or on the go this dress is a super traveler too. Figure-flattering Aprés Sport dresses are made of performance fabric in bright colors, so even if you're still sweaty, no one else will know. They’re made by a woman athlete for women who are always on the go and want an alternative to yoga pants. Rave Reviews From our dressRevolution Tribe "I got compliments everywhere I went! And I NEVER looked better getting off a plane! I slept in that thing, it always looked fab. Thanks so much!" Rachel Main, Athlete and World traveler San Francisco "I just got off the podium at my race and I overheard a woman say to her friend 'I love that dress she is wearing' it made my second place win feel even better!" Shawn Brokemond, Super Triathlete Mill Valley [] [] More [Shop All] [Home] [FAQ] [Contact] [About our Sources and Factory] [About TMak] [Blog] [Sizing Chart] [Search] Social [Facebook] [Pinterest] [Instagram] [Youtube] © 2016. All rights reserved. [Launch theme] by [Pixel Union]. [Powered by Shopify]. tmak sportswear tmak sportswear introducing the athletic dress revolution apres sport dresses the podium dress we are offering pre-sales to launch our brand!
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Hidden Page Elements

We clrawled your page to check for hidden elements on the page.

We Found ( 0 ) Obvious hidden divs

We Found ( 0 ) Words in hidden divs.

We Found ( 0 ) Links in hidden divs.

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Meta Description Analysis

Keyphrase Matches - We found the Primary keyphrase in the description.

NO Secondary keyphrase Matches.

(160) - Your meta description might be a little too long

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ALT Text Analysis

We checked for keyphrase usage in ALT attributes of images.

(3) - Primary keyphrase phrase appears once in ALT text.
This might help the page seem more relevant to Google.

( 6 ) image ALT tags found

    • introducing the athletic dress revolution
    • apres sport dresses
    • the podium dress
    • tmak sportswear
    • tmak sportswear
    • we are offering pre-sales to launch our brand!
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Headings Analysis

We checked keyphrase usage in Heading Elements:

H2 Tags

(5) H2 Found

(4) Keyphrase Matches

H3 Tags

(5) H3 Found

( 0) Keyphrase Matches

H4 Tags

(2) H4 Found

(0) Keyphrase Matches

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Spammy Words

We searched the page provided for keywords commonly associated with hacking and spamming for seo purposes, negative OR positive.

NO Spam found.

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HTML ELEMENTS

Google, for instance, does not look in every part of the page code for keywords to rank a page for. We searched for the Primary keyphrase and Secondary keyphrase in elements where keyword usage helps make a page more relevant to search engines. We also looked for keyphrase usage in elements more commonly ignored by search engines to check for potential over-optimisation (or more acurately, sloppy optimisation).

  • Total Keyphrases in Page Title: ( 0 )
  • Total Keyphrases in DIV's: ( 53 )
  • Total Keyphrases in Link's: ( 2 )
  • Total Keyphrases in P's: ( 1 )
  • Total Keyphrases in UL's: ( 2 )
  • Total Keyphrases in LI's: ( 2 )
  • Total Keyphrases in IMG's: ( 0 )
  • Total Keyphrases in ALT's: ( 3 )
  • Total Keyphrases in H1's: ( 0 )
  • Total Keyphrases in H2's: ( 4 )
  • Total Keyphrases in H3's: ( 2 )
  • Total Keyphrases in H4's: ( 0 )
  • Total Keyphrases in H5's: ( 0 )
  • Total Keyphrases in H6's: ( 0 )
  • Total Keyphrases in Span's: ( 0)
  • Total Keyphrases in Abbr's: ( 0 )
  • Total Keyphrases in Strong's: ( 0 )
  • Total Keyphrases in EM's: ( 0 )
  • Total Keyphrases in Small's: ( 0 )
  • Total Keyphrases in Blockquote's: ( 1 )
  • Total Keyphrases in U tag: ( 0 )
  • Total Keyphrases in TT tag: ( 0 )
  • Total Keyphrases in TD tag: ( 0 )
  • Total Keyphrases in Sups tag: ( 0 )
  • Total Keyphrases in Options tag: ( 0 )
  • Total Keyphrases in Pre tag: ( 0 )
  • Total Keyphrases in Legend tag: ( 0 )
  • Total Keyphrases in Ins tag: ( 0 )
  • Total Keyphrases in Del tag: ( 0 )
  • Total Keyphrases in Address tag: ( 0 )
  • Total Keyphrases in Cite tag: ( 0 )
  • Total Keyphrases in I tag: ( 0 )
  • Total Keyphrases in Font tag: ( 0 )
  • Total Keyphrases in DT tag: ( 0 )
  • Total Keyphrases in DD tag: ( 0 )
  • Total Keyphrases in Center tag: ( 0 )
  • Total Keyphrases in Caption tag: ( 0 )
  • Total Keyphrases in Button tag: ( 0 )
  • Total Keyphrases in Big tag: ( 0 )
  • Total Keyphrases in B tag: ( 0 )
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Robots Txt

We searched for a standard Robots.txt for this site:

Robots.txt file found & loaded

Contents
User-agent: *
Disallow: /admin
Disallow: /cart
Disallow: /orders
Disallow: /checkout
Disallow: /15020498/checkouts
Disallow: /carts
Disallow: /account
Disallow: /collections/*+*
Disallow: /collections/*%2B*
Disallow: /collections/*%2b*
Disallow: /blogs/*+*
Disallow: /blogs/*%2B*
Disallow: /blogs/*%2b*
Disallow: /*design_theme_id*
Disallow: /*preview_theme_id*
Disallow: /*preview_script_id*
Disallow: /apple-app-site-association

Sitemap link found in robots.txt: http://www.tmaksportswear.com/sitemap.xml with valid response

User-agent: adsbot-google
Disallow: /checkout
Disallow: /carts
Disallow: /orders
Disallow: /15020498/checkouts
Disallow: /*design_theme_id*
Disallow: /*preview_theme_id*
Disallow: /*preview_script_id*
User-agent: Nutch
Disallow: /
User-agent: MJ12bot
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XML Sitemaps

We searched for an XML sitemap for the site.

Valid Sitemap found & loaded


We found other sitemap files linked in your sitemap file

Sitemap 1: 5 links found in: http://www.tmaksportswear.com/sitemap_products_1.xml?from=8146173193&to=8234587913
Sitemap 2: 7 links found in: http://www.tmaksportswear.com/sitemap_pages_1.xml
Sitemap 3: 2 links found in: http://www.tmaksportswear.com/sitemap_collections_1.xml
Sitemap 4: 12 links found in: http://www.tmaksportswear.com/sitemap_blogs_1.xml
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Website Load Times & File Size

We ran tests to check this page against best practice guidelines on website load times:

(97 B) 50-100 - This file size could be reduced in size to speed up load times and improve customer experience.

(0.16) Sec - Under 1 second - This page downloads quickly

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Canonical Link Element Usage

We tested to see if this page implemented the Canonical Link Element to help identify the correct page to rank on a site.

FOUND IN SOURCE: <link rel="canonical" href="https://www.tmaksportswear.com/">

The canonical URL DOES NOT match the URL...

Preferred Canonical Domain Setup

We ran tests to determine if the server helped minimise unnecessary onsite duplicate content and helped search engines to pick one canonical version of a website

Domain Response Code Google Search
http://www.tmaksportswear.com 200 Google Results
http://tmaksportswear.com 200 Google Results

Domain Redirect Errors

"http://www.tmaksportswear.com" and "http://tmaksportswear.com" and
can be considered different pages to search engines like Google and may cause ranking anomalies, so it's better to redirect one of these options to the other

read more

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Robots Meta Tag

We looked for the robots metatag to determine how it asks search engines to treat the page:

Meta ROBOTS NOT Found - By default, Google will crawl and index your page for its search results.

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Keywords Meta Tag

We looked to see if this page employs the Keywords Meta Tag and if the Primary and secondary keyphrase are present:

(0) Meta Keywords Found

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SOCIAL MEDIA

Often a sign of a reputable page is the social media activity surrounding it ( Tweets and Facebook Shares, for instance). We searched for signs of this activity.

Facebook

(0) Likes / Shares

Nobody knows about this page on Facebook.

Google+

(0) plusOne's

Nobody knows about this page on Google Plus..

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Common Footprints

We searched for some common identifying footprints on the page in question to determine some of the technologies used.

Google Webmaster Tools

Google Webmaster Verification NOT Detected

Google Webmaster Tools is a free suite of tools Google provides to check on the health of your website. Usefulness is limited.

Google Analytics

Google Analytics Enabled.

Google Analytics is one of the most common methods for tracking visitors to a web page. It is of high importance that pages DO have some sort of visitor analytics package monitoring them.

BING Webmaster Tools

BING Webmaster Verification NOT Detected

Bing's version of a free suite of tools are also of limited usefulness.

script type="text/javascript"> (function() { window._pa = window._pa || {}; // _pa.orderId = "myOrderId"; // OPTIONAL: attach unique conversion identifier to conversions // _pa.revenue = "19.99"; // OPTIONAL: attach dynamic purchase values to conversions // _pa.productId = "myProductId"; // OPTIONAL: Include product ID for use with dynamic ads var pa = document.createElement('script'); pa.type = 'text/javascript'; pa.async = true; pa.src = ('https:' == document.location.protocol ? 'https:' : 'http:') + "//tag.marinsm.com/serve/5984b7b926668259170000a0.js"; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(pa, s); })();